Database management

Intelligent database management

Many of our clients find they are gathering data from a multitude of touch points with the volume and variety of data they hold continually growing. Their old legacy database systems and equipment are struggling to cope with the onslaught of the data that the businesses are assimilating, and they need to take control.

Our expert team of database architects use the latest technology and their years of experience to devise innovative database solutions for many UK businesses, including some of the UK’s best known blue chips.

Inquisitive and driven, our database architects are allowing Lloyd James to lead the way in the creation of single customer views. Using our proven, modulated methodologies in database implementation Lloyd James can quickly build and deliver database systems that integrate data from across a range of sources or platforms for large organisations. Having a centralised data view of all prospects and customers and their varied interactions with the business drives a deeper and wider understanding of their data. This powerful level of detail allows organisations to create highly targeted communications, gain a better understanding of the individuals and their preferences and cleverly segment their databases to minimise mailings and maximise marketing spend.