Data planning

Acquire new prospects with data planning

The key to growing your business and your profits is a continuous stream of new customers. With Lloyd James' data planning services you can maximise the growth of your customer base as your needs change. Open up new global sales opportunities with our list broking service that connects you with acquisition customer sources from within the UK and around the world.

Understanding your market is crucial. Our customer profiling and segmentation service will help to identify your best prospects in both new and existing markets. Ensure your message reaches this target market with our gap analysis service, whilst our data appending and enhancement will maintain the currency of your database and enrich your customer understanding. For campaigns that are deeper, more effective and closely-targeted in the short and long-term, we offer a bespoke prospect pool design tailored to each individual client.

By listening to your strategic marketing requirements, our skilled team will recommend the data sources, inserts or online opportunities that respond to your acquisition communications. With years of industry experience, we can provide campaign planning that will achieve and exceed your marketing and sales objectives. By capitalising on increasingly advanced communication channels, we'll help you hit the right targets to get the best results and provide response analysis to ensure your campaigns remain as effective as possible.